Realtor: Scripts to Close Sellers

Follow Up Templates

Text: Great talking, %contact_first_name%! I have you down for DAY/DATE at TIME at your home. Looking forward to it  😊 %agent_name%

Email: Hi %contact_first_name%, 

It was a pleasure speaking with you and I look forward to meeting with you! I have you down for Monday the 22nd at 5pm. Our office address is 105 Ussery Rd, Clarksville, 37043. It is close to the Publix on Madison Street.

If you have any questions beforehand please feel free to give me a call. 😊

Talk soon! 

4 Step SCRIPT To Close Every Seller Lead

  1. Discovery 
  • Ask the right questions
  • Tell me more about your situation, what’s got you thinking about selling in the first place, why not just stay in your current home, what is your ideal timeline? 
  • Use this time to build rapport: the right questions are not just all about real estate, but about getting to know them – start building trust, start finding common ground  – this primes the app set 
  • Rapport: are you happy to be moving? How long have you lived here? Happy about getting NC station?
  1. Reveal knowledge gaps 
  • Has anyone ever gone over what you might be able to profit after standard fees, closing cost, taxes etc? 
  1. Provide Value  
  • Here’s what I’ll do, I’m going to run some numbers on how much your house is worth, if you sold it  how much you might be able to profit, and I can put together some info on what your actual profits would be after all expenses. 
  1. Overcome objections before they are asked 
  • …so whenever your ready to sell, if you decide to go that route, you actually have all the information you need 
  • Our team, we do things a little differently – the markets a bit all over the place right now, so i will definitely give you info on that, but there’s a couple of things we do really well that help our sellers –
  • 1. Our homes sell 75% faster that the market average because of how much we do with marketing, and 
  • 2.) our list price to sales price is 3-5% higher than the market, which means on a 400k home our sellers are pocketing about 15-20k more. 
  1. Set the appointment  
  • So let’s do this, I’ll put some information together and we can set up a time to swing by your home, I’ll go over everything, this way if you sell in 6 months or a year, you have everything you need and know to plan a little better. And I can give you some good tips on things to do to get your home ready over the next year. What is your schedule typically like during the week for you and your husband? 
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